The Number One Secret of Success in Business
By Don Demrow, 2007-11-14Most C-level, VP-level, and even middle-level management don't know the first thing about business.
I say that somewhat tongue-in-cheek, because I do not mean to infer that they don't know anything about business - rather, I mean that many of them do not have a grasp of the number one secret of business success.
Very rare indeed is the manager who understands this elusive, yet fundamental principle - a principle that is SO simple, it is missed by most people - a principle that is exemplified in success of the most eminent titans of the financial world.
It shows where it matters most: the bottom line.
It will pay off in spades for the business owners that embrace this principle.
It is simply this:
- Hire the best people you can afford, and
- Let them do what they are experts at. That means,
- Listen to their recommendations, and,
- If you trust the people you thought of enough to hire them, ACT on their recommendations! That means, make your business decisions based on your resident experts' input.
- Best utilization of an important asset - the experts on your team
- Retention of your most talented professional staff
- Diminished stress, allowing you to concentrate on the big picture
That is why you hired them, isn't it?
Let's have a quick look at the advantages of following this rationale:
Have you ever noticed that the movers and shakers always sing the same mantra - they invariably say that their secret to success is that they:
surround themselves with great talent (#1),
then give them the resources and liberty they need to do what they do best (#2),
Value their input (#3) and finally,
Act on that input. (#4)
I have watched, repeatedly, as companies allow upper managers to put personal pride before the interest of the company - to the detriment of the company. I don't like it - I feel like a traitor when I see this kind of gross negligence taking place, and do not say anything.
Which brings up another interesting subject:
Honesty and ethics in business.
Should we say something when we see gross incompetence or personal agendas influencing business decisions in a ruinous way?
Don Demrow specializes in UI and web design, usability, development of websites, corporate intranet portals, database driven applications, content management systems (and other online applications), search engine optimization (SEO) strategy for corporate entities, small business, church, synagogue, and other non-profit /501c3 organizations.
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